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The recent failures of IPO hopefuls WeWorkand Latitude Financial have brought the magnifying glass upon the longstanding IPO process itself. The traditional IPO hasn’t changed for quite some time, and with the way things are going, a breaking point could be on the horizon as early investors get increasingly frustrated. The alternative being discussed amongst Silicon Valley venture capitalists and Wall St bankers is called a ‘direct listing’. The most notable company to undergo this method so far is Spotify in 2018. Other well-known US tech companies looking to do the same include Stripe, Asana, and even AirBnB –one of the